Faralong.com is an adventure travel booking platform, giving travellers access to iconic tours. The pricing model enables cost sharing, encouraging travellers to invite friends along.
I helped Proxy, an investor of faralong.com, create a set of icons. They had to have a stencil casual look to communicate everything to do with adventure, culture, nature.
Here and example of the guidelines showing the use of icons and colour variations.
A selection of the icon set.